About

I'm a senior-level copy director and freelance copywriter with experience in branding and positioning, advertising, and generally sharing the goodness of great products and companies.

I learned at a young age that I just wasn’t going to do something I didn't enjoy. My stubbornness paid off — now I write and think creatively for a living, and I can’t imagine doing anything else. Except maybe rock stardom. Or astro-paleontology. Is that a thing?

I collaborate with designers, creative directors, product managers, sales teams and developers to solve challenges and build brands. I avoid harnessing synergies, shifting paradigms, breaking down silos, etc., and instead tell stories that people care about.

I've done work for brands both big and small, startups, nonprofits, and small businesses. At present, I work as the US Copy Lead for HomeAway in beautiful Austin, Texas. I also do freelance copywriting and branding work for companies like YETI Coolers, Neck of the Woods, T3, nFusion and PrintingForLess.com.